My Summer Lair Chapter #179: If you could invest in any company with any celebrity: who would you choose?
My elevator pitch for this My Summer Lair episode.
Old School Fame…Old School Hollywood relied on hits: the longer you remained hot; the bigger you got. Which meant every project was a risk: your next movie hadda hit, or your next album hadda hit.
So yes these actors and bands and writers and directors: creators relied on the studio system or the record company system or the book publishing system as the primary generation of their riches. They were rich: not wealthy. (Elvis makes more dead than he was alive.)
Then startups and investments came along. Now it was possible to create wealth…in some cases generational wealth.
So what does that all mean?
Enter Zack O’Malley Greenburg’s book A-List Angels: How a Band of Actors, Artists, and Athletes hacked Silicon Valley.
You’ll hear us discuss Shaq investing in Google, Bono in Facebook, Kevin Durant in Postmates, Nas in Casper. Plus hear a strange Katy Perry story that took place in Rome, Jay-Z’s birthday and even Zack’s hope for the New York Knicks. (Hope and Knicks in the same sentence!)
All this matters because these celebrities ae funding the companies we use and as we’ve seen with Facebook or Google as examples we hafta figure out where we go from here. How do we deal with these companies?
What kind of future do we want?
So first we must understand how we got here.