Skip to content
  • Twitter
  • Facebook
  • Instagram
  • PodBean
  • Subscribe To My Pal Sammy Newsletter
  • ABOUT
  • Privacy Policy
  • Terms

My Summer Lair

Think NPR's Fresh Air meets Kevin Smith: My Summer Lair with host Sammy Younan: interviews & impressions on Pop Culture.

  • Home
  • Podcast
    • My Summer Lair
    • Space Station Oddity
  • Set The VCR
  • New Book Alert
  • True Sammy Stories
  • Toggle search form

Snoop Dogg’s adidas Talk Show: Turf’d Up

Posted on January 22, 2016 By Sammy Younan No Comments on Snoop Dogg’s adidas Talk Show: Turf’d Up

We’ve lived through the East Coast-West Coast rivalry, the Cola Wars, a couple of battles for Late Night and now it appears in 2016 we’re in the early stages of The Sneaker Wars: adidas vs Nike. Which for the most part has been a cold war:

“Nike – which owns a whopping 48% of the USA’s footwear market, while adidas’s 9% share has declined every year since 2011.” (Just recently adidas’ market share was around 5% tied with Skechers…yeah Mom shoes).

adidas has been making battle-ready moves: new designers in Brooklyn, new stars (like Pharrell Williams, Pusha T and Damian Lillard, James Harden) and Kanye (a star and a designer).

He kicked off 2016 with Facts offering throwing down the gauntlet lyrics like: “Yeezy, Yeezy, Yeezy just jumped over Jumpman.” Which is of course is not entirely true but fully acceptable if you could jump that high–you can imagine how thin the air is and what that does to the mind.

adidas’ next attempt at impressing the American Buying Public and wooing fickle stylish youth is by giving Snoop Dogg his own football talk show Turf’d Up: 8 episodes leading up to Super Bowl 50 on February 7, 2016.

Behold Episode 1:

Beginning with Terrell Owens upcoming guests include Antonio Pierce, John Salley, Tony Gonzalez, George Lopez, Rich Eisen, Robert Horry (so in for Big Shot Rob!), Willie McGinest and YouTube personalities iJustine and Jesse from PrankvsPrank.

Cue the media release quote:
“We have a long-standing relationship with Coach Snoop, which includes everything from working with him to design signature footwear, apparel and uniforms, to the sponsoring the SYFL—his grassroots football program,” said Mark Daniels, vp of team sports for adidas

Dude’s right: Snoop (is he still Lion?) is a passionate football fan; he is adidas’ Director of Football Recruiting. He’s appeared in 2 of ESPN’s 30 for 30s: Straight Outta L.A. (a meditation on The Oakland Raiders directed by Ice Cube) and most recently Trojan War released this past fall. (Do check out Trojan War…superb doc).

Coach Snoop has the credentials to affably host this show; think it’ll be engaging enough but is this enough for adidas? Nike focuses on athletes to sling their shoes, adidas reaching out to creatives plus athletes…yo, lots of possibilities and potential. We’ll see: it begins with Turf’d Up.

Ever sing Gin & Juice (on Death Row Records no less) Snoop (I’m going with Dogg not sure about Loin, thankfully he’s not as bad Puffy) has taken us on a fascinating and unexpected ride. Here we go again…

Sammy Younan Is A Gridiron Warrior :  W T F
Sammy Younan Funky Bio

Ziggy Was Here January 8, 1947 – January 10, 2016

Girth Radio Blog Tags:adidas, Illuminated Chronicles, Nike, Turf'd Up

Post navigation

Previous Post: TBT – Last Night’s Culture Snap: Inch Chua CMW 2013
Next Post: Host Haiku In Session With Girth…Laila Biali

More Related Articles

Lydia Persaud Host Haiku by Sammy Younan In Session With Girth... Host Haiku In Session With Girth…Lydia Persaud Girth Radio Blog
2017 Wrap Up and Highlights Girth Radio Blog
RTZ: This Ghostbusters Is Not You Girth Radio Blog
Pantsworthy: Hot Docs – May 2, 2019 Girth Radio Blog
Pantsworthy: CMW – April 23, 2017 Girth Radio Blog
Host Haiku In Session With Girth…Ghost Caravan Girth Radio Blog

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

  • #SetTheVCR June 2–8, 2025 TV recommendations image from My Summer Lair, featuring a retro-style television graphic promoting a weekly pop culture column by podcast host Sammy Younan.
    #SetTheVCR: June 02-08, 2025
    by Sammy Younan
    Your Presence is required for these TV Recommendations which range from Power Moves to a Resident Alien. #SetTheVCR for Good Night, and Good Luck.
  • #SetTheVCR TV recommendations cover for May 26 – June 1, 2025, from My Summer Lair podcast, highlighting curated weekly streaming and television picks by Sammy Younan.
    #SetTheVCR: May 26 – June 01, 2025
    by Sammy Younan
    Here stories from Birbiglia to Bono: it’s a Brave New World filled with TV Recommendations. Wanna Live The Good Life? Enjoy this week’s #SetTheVCR.
  • #SetTheVCR cover for May 19–25, 2025 from My Summer Lair podcast, featuring weekly streaming and TV recommendations curated by host Sammy Younan.
    #SetTheVCR: May 19-25, 2025
    by Sammy Younan
    From Pee-wee Herman to Sherlock Holmes this week’s TV Recommendations are loaded with comedy, angst and drama. Plus for this week’s #SetTheVCR you get to shake it like a Polaroid picture.
  • #SetTheVCR TV guide cover for May 12–18, 2025 from My Summer Lair podcast, with curated streaming and broadcast recommendations by Sammy Younan.
    #SetTheVCR: May 12-18, 2025
    by Sammy Younan
    Do you have Heart Eyes for fresh TV Recommendations without all the Overcompensating puns? The puns are here to stay that’s what makes it #SetTheVCR.
  • #SetTheVCR: May 05-11, 2025
    by Sammy Younan
    Even with your Poker Face I can tell you’re seeking TV Recommendations for your Safe House. No worries with this week’s #SetTheVCR I got it in The Black Bag.
  • #SetTheVCR: April 28 – May 04, 2025
    by Sammy Younan
    April showers bring May TV listings: these TV recommendations cover all Four Seasons. It’s #SetTheVCR where I put the On in Conan.
  • #SetTheVCR: April 21-27, 2025
    by Sammy Younan
    TV Recommendations can be Havoc; You need help. Well Babygirl: I got you; it's your TV Companion: #SetTheVCR.
  • #SetTheVCR: April 14-20, 2025
    by Sammy Younan
    I hope you're a light Nightsleeper because the NBA Playoffs start this week. Will a new champion be Minted? Only way to know is to #SetTheVCR.
  • #SetTheVCR: April 07-13, 2025
    by Sammy Younan
    For this week's TV Recommendations we stare into The Abyss and a Black Mirror stares back. Welcome to #SetTheVCR which is about as comfortable and as cool as Morningside.
  • #SetTheVCR: March 31 – April 06, 2025
    by Sammy Younan
    Secrets and Serial Killers pepper this week’s TV Recommendations. A combo like that can only mean it’s #SetTheVCR.
  • #CouchWorthy: Bono: Stories of SurrenderMay 29, 2025
    Bono: Stories of Surrender is a vivid reimagining of his one-man stage show Stories of Surrender now streaming on Apple TV.
  • #CouchWorthy: Super Team CanadaMay 16, 2025
    Super Team Canada follows six lesser known and underrated Canadian superheroes, tasked with saving the world.
  • #CouchWorthy: Murderbot: Season 1 May 15, 2025
    Murderbot a private security cyborg hides its acquired autonomy, while completing dangerous assignments is simultaneously drawn to humans.
  • #CouchWorthy: Ernest Cole: Lost and Found April 29, 2025
    Raoul Peck's portrait of South African photographer Ernest Cole offers a harrowing history of Apartheid and chronicles an artist in exile.
  • #CouchWorthy: 2025 Key Midseason & Premiere Dates – April 2025March 28, 2025
    #SetTheVCR is your weekly TV Guide by Sammy Younan to help you plan a fantastic TV schedule from must-watch TV shows to fun discoveries.
  • #CouchWorthy: 2025 Key Midseason & Premiere Dates – March 2025February 28, 2025
    #SetTheVCR is your weekly TV Guide by Sammy Younan to help you plan a fantastic TV schedule from must-watch TV shows to fun discoveries.

  • Batman: Detective Comics Vol. 1: Gotham Nocturne: Overture
    Under-Review: Detective Comics: Gotham Nocturne: Overture
    by Sammy Younan
    My Summer Lair host Sammy Younan reviews Batman - Detective Comics: Gotham Nocturne: OvertureL Volume 1,
  • New Book Alert: California Bear
    by Sammy Younan
    New Book Alert is just that: A useful Yo for a fresh book. from your pal Sammy. What Are You Reading?
  • New Book Alert: The Music Was Just Getting Good
    by Sammy Younan
    New Book Alert is just that: A useful Yo for a fresh book. from your pal Sammy. What Are You Reading?
  • New Book Alert: The Ascent
    by Sammy Younan
    New Book Alert is just that: A useful Yo for a fresh book. from your pal Sammy. What Are You Reading?
  • New Book Alert: Fantastic Four by Ryan North Volume 2
    by Sammy Younan
    New Book Alert is just that: A useful Yo for a fresh book. from your pal Sammy. What Are You Reading?

Copyright © 2025 My Summer Lair.

Powered by PressBook Premium theme